Making shopping experiences better for everyone

Posts Tagged ‘ customer feedback ’


We’ve said it time and time again, but trust matters. Travel is one industry where this is particularly true. Trips don’t come with a preview – you just pay and go. And that’s why customer reviews are so powerful, to potential customers and to travel businesses. See how travelling with or without trust could affect […]

Mikkel pics2a

Reviews have always been important. Whether they’re in print, on television, or straight from the mouth of a friend, opinions shape how we shop. But today, the greatest impact on shopping decisions comes from online word-of-mouth – that’s right, those online reviews from people we often hardly know or see. The fact is that: 77% […]


The lights dim. The drivers shift nervously. Teammates twitch tentatively. The race is long and only a few will be victorious. Some will retire, some will crash. The engines roar. The race begins. The prize? Online success. And what determines the winner? Online reviews. Alright, so business is not exactly a race – we don’t […]

Orion's excellent five-star snapshot

There’s a negative review on your page. It’s not an awful one, and you know you’ve got a reply to it, but it still eats you up a little. You know the feeling, right? Criticism hurts. However, let’s all bravely assume one thing together: You will get some form of negative feedback. But should this […]

main dress pic

With so many successful ‘break the internet’ attempts, you’d be forgiven for assuming the internet is as hardy as a china shop in an earthquake. While it’s not breaking the net – if you broke the net, you’d never see online news – this shorthand term for hijacking the internet with one quirky story is […]


Online reviews offer a unique way to improve your customer service, being that they are a learning opportunity for your business, not just a PR extension. What springs to mind when you hear the words ‘online review’? An opportunity to learn from what your customers really think? Or a PR nightmare, where all negative views must […]

How the Single Review Page looks

We’re happy to introduce the Single Review Page, a new shareable product update, is live on May 15th 2013.

Facts about reviews and ratings

Reviews and ratings keep getting more weight in the buying process. Exactly how much can be hard to measure, but a lot of research has been done, and we found this infographic that collected some of the most interesting facts. Have a look.

How can you improve after sales and get more people back to your online store

You probably heard of this before: Companies are spending so much money trying to acquire new customers that they forget about servicing the customers they already have. By taking care of your customers in the after sales process you can dramatically increase the chances that they will buy from you again or recommend you to […]

What review comments look like on Trustpilot

Starting today, commenting on a review is more fun, viral and conversational. With the improved comments system, we hope that the active consumer community on Trustpilot contributes with lots of shared shopping experiences. We also improved the review comments feature to let others discuss your company’s service – for good or for worse, but definitely […]