Trustpilot is in the business of trust. We take abuse very seriously, and in an increasingly competitive online economy, we are now taking a new step to make our review platform more transparent and open when it comes to reported reviews. Whenever a review is under investigation for infringement of our review guidelines, it is [...]

Hvilke metoder må en virksomhed bruge, når de indsamler anmeldelser? Her kan du læse, hvordan Trustpilot sikrer, at anmeldelser bliver indsamlet på lovlig vis, så billedet af virksomhederne er så retvisende som muligt.

Starting today, commenting on a review is more fun, viral and conversational. With the improved comments system, we hope that the active consumer community on Trustpilot contributes with lots of shared shopping experiences. We also improved the review comments feature to let others discuss your company’s service – for good or for worse, but definitely [...]

It’s not the biggest feature in the world, but we hope you’ll like our new improvements in how you report reviews anyway. You are now guided through the process, while cheaters will have a hard time reporting reviews in secret. Read about the details and how review reporting works on Trustpilot, overall.

Last week we took a closer look at review motivation. Why do your customers spend their time giving your business negative or positive reviews at all? It fueled some questions about how businesses can get as many consumer reviews as possible. In this post we’ll talk about the single most effective advice: Personalised email invitations.

People often ask us: How does your ranking system work? There are two answers to this question. One takes 30 seconds to explain, and the other more like 10 minutes. Here are both versions on how the review ranking system – also known as the TrustScore – works.