About this free eGuide
When it comes to building and maintaining trust in your brand, online reviews are an extremely valuable addition to your marketing toolkit.
A 2012 survey revealed a massive 72% of consumers trust online reviews as much as personal recommendations.
"But wait!" We hear you cry. "Don’t online reviews often cause more harm than good?" Concerns about online reviews are invariably based on misconceptions that don't hold up when faced with reason.
Learn about some of the most common myths holding businesses back from embracing the true power of online reviews.