As eCommerce grows increasingly competitive, the pressure on website managers to attract and hold onto customers is intensifying. Online shoppers are becoming more savvy when making a purchase and they will look at more than just price when making a purchase decision. Third-party reviews allow eCommerce marketers to leverage social proof in attracting and retaining customers.
As a young company with a growing and enthusiastic customer-base, SaferVPN knew that leveraging word-of-mouth endorsements to increase customer confidence and enhance visibility should be a priority.
SaferVPN’s service revolves around trust. This meant that trust needed to play a part in marketing and customer success. By recognising how vital customer feedback could bein driving more traffic to the website and increasing conversion rates, SaferVPN identified Trustpilot as the perfect partner.
We’re very excited to announce that we are sponsoring A Good Weekend, a wellbeing event that runs from Friday March 17th and ends on the United Nations’ International Day of Happiness, Monday, the 20th.
We’re sponsoring A Good Weekend because we believe in promoting physical and mental wellbeing by collectively encouraging others to participate in positive experiences. It’s easy to be overworked, it’s easy to be overstressed, shouldn’t it easy to be happy?
Upad is the UK’s largest online letting agent, offering a simple and cost-effective way for landlords to find tenants for their properties. After partnering with Trustpilot since 2012, Upad's reviews now serve a vital role in attracting new business online. “I actually think in a fast paced digital and mobile marketing culture, word of mouth is undervalued… It still surprises me the amount of landlords who call up and explain they have either read a review on Trustpilot or have been referred by a friend who is a landlord. In fact, over 60% of new customers tell us they read a Trustpilot review before using the service” says Michael Benjamin, Marketing Director.
What does it really take to succeed in sales? It takes hustle, patience, and a willingness to learn from others. Ralph Jerome tells his story of climbing the sales ranks at Trustpilot form entry-level Account Development Rep to top-performing Account Executive - proving that hard work and determined humility pay off.
Check out our webinar to see real examples of how IDWholesaler diminished customer hesitation with reviews to ultimately increase conversions and ROI from digital spend. They were even able to grow revenue by 315% for one of their key product lines, just by simply adding reviews to their landing page!